{"id":1938,"date":"2025-10-15T08:09:38","date_gmt":"2025-10-15T08:09:38","guid":{"rendered":"https:\/\/radama-sa.com\/?p=1938"},"modified":"2026-08-18T11:06:42","modified_gmt":"2026-08-18T11:06:42","slug":"more-beds-les-investisseurs-immobiliers-ciblent-lhotellerie","status":"publish","type":"post","link":"https:\/\/www.radama-sa.com\/en\/more-beds-les-investisseurs-immobiliers-ciblent-lhotellerie\/","title":{"rendered":"More beds: real estate investors are targeting hospitality"},"content":{"rendered":"<div class=\"gs\">\n<div class=\"\">\n<div id=\":nu\" class=\"ii gt\">\n<div id=\":nt\" class=\"a3s aiL\">\n<div>\n<p>In recent years, the real estate world has become fully aware of the\u00a0<strong>investment potential that hospitality offers<\/strong>. Unlike offices or retail, this sector has unique characteristics, but also challenges that require a thorough understanding.<\/p>\n<p>Today, the\u00a0<strong>\u201cbeds\u201d<\/strong>\u00a0are at the heart of the priorities of the global community of real estate investors. This trend reflects a\u00a0<strong>reallocation of capital<\/strong>\u00a0toward hospitality, driven by several dynamics:<\/p>\n<ul>\n<li>growing and diversified demand, linked to business travel, leisure tourism, and long stays,<\/li>\n<li>housing markets that are often underserved, prompting real estate funds to explore adjacent segments (student residences, senior living, coliving),<\/li>\n<li>the appeal of the hotel sector as\u00a0<strong>protection against inflation<\/strong>, thanks to revenues indexed to real demand.<\/li>\n<\/ul>\n<p>Investment leaders emphasize that hospitality is now establishing itself as a\u00a0<strong>strategic asset<\/strong>\u00a0in a diversified real estate portfolio. It combines\u00a0<strong>yield, flexibility, and resilience<\/strong>, provided there is solid operational management and a clear strategy.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-1939 size-full\" src=\"https:\/\/radama-sa.com\/wp-content\/uploads\/2025\/10\/Design-sans-titre-24.webp\" alt=\"\" width=\"1350\" height=\"1080\" srcset=\"https:\/\/www.radama-sa.com\/wp-content\/uploads\/2025\/10\/Design-sans-titre-24.webp 1350w, https:\/\/www.radama-sa.com\/wp-content\/uploads\/2025\/10\/Design-sans-titre-24-15x12.webp 15w\" sizes=\"(max-width: 1350px) 100vw, 1350px\" \/><\/p>\n<h2>Spotlight on Madagascar<\/h2>\n<p>In Madagascar, the\u00a0<strong>need for beds<\/strong>\u00a0remains particularly strong across several segments:<\/p>\n<ul>\n<li><strong>Antananarivo<\/strong>\u00a0: increased demand for serviced apartments and long-stay solutions for expatriates, consultants, and business travelers.<\/li>\n<li><strong>Major tourist destinations (Nosy Be, Sainte-Marie, Diego, Tulear)<\/strong>\u00a0: a chronic shortage of quality beds to meet international expectations, particularly in the mid- and upper-market segments.<\/li>\n<li><strong>A growing domestic market<\/strong>\u00a0: a new generation of Malagasy travelers, particularly millennials, is looking for modern, affordable, and connected accommodations.<\/li>\n<\/ul>\n<p>This structural undercapacity opens up\u00a0<strong>fertile ground for investors<\/strong>, whether local or foreign, with opportunities to create or reposition existing assets.<\/p>\n<h2><strong>Toward smart and sustainable real estate<\/strong><\/h2>\n<p>Beyond hospitality, we are also witnessing the\u00a0<strong>convergence between real estate and infrastructure<\/strong>, giving rise to a new asset class known as\u00a0<strong>RE-infra<\/strong>. With increasingly connected cities, where mobility, energy, and technology are reshaping usage, investors are looking for\u00a0<strong>smart and sustainable assets<\/strong>, capable of offering adaptability, resilience, and attractive profitability.<\/p>\n<p>At <strong>RADAMA SA. <\/strong>, we support our clients in capturing these opportunities, by\u00a0<strong>structuring strategic hotel and real estate projects<\/strong>\u00a0that meet the needs of the Malagasy market while attracting institutional and private investors for the long term.<\/p>\n<\/div>\n<\/div>\n<div class=\"yj6qo\"><\/div>\n<\/div>\n<div class=\"WhmR8e\" data-hash=\"0\"><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Depuis quelques ann\u00e9es, le monde de l\u2019immobilier a pris pleinement conscience du\u00a0potentiel d\u2019investissement qu\u2019offre l\u2019h\u00f4tellerie. Contrairement aux bureaux ou au commerce de d\u00e9tail, ce secteur pr\u00e9sente des caract\u00e9ristiques uniques, mais aussi des d\u00e9fis qui n\u00e9cessitent une compr\u00e9hension approfondie. Aujourd\u2019hui, les\u00a0\u201cbeds\u201d (lits)\u00a0sont au c\u0153ur des priorit\u00e9s de la communaut\u00e9 mondiale des investisseurs immobiliers. Cette tendance traduit [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1940,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1938","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>More beds : les investisseurs immobiliers ciblent l\u2019h\u00f4tellerie - RADAMA SA<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"More beds : les investisseurs immobiliers ciblent l\u2019h\u00f4tellerie - RADAMA SA\" \/>\n<meta property=\"og:description\" content=\"In recent years, the real estate world has become fully aware of the investment potential that hospitality offers. 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